Design and Art as a means for change and collaboration.
Intro
I'm a freelance artist and designer working across graphic design, editorial, photography, creative direction, and illustration. My practice is grounded in collaboration, social justice, and real-world impact—using visual tools to support sustainability, shift narratives, and help communities reclaim agency.
With over a decade of experience, I’ve worked with organisations like Stronger Stories, Nesta, and Climate Insights. From campaign materials and identity systems to public installations and community-led exhibitions, I design with intention—so that stories connect, visuals carry meaning, and people feel seen.
I take a hands-on, research-led approach: listening closely, asking the right questions, and building creative processes that invite participation and change.
(11 - 25)
Work
As a visual strategist, my work is driven by curiosity, research, and creative intuition — turning ideas into powerful, tangible stories. I blend strategic thinking with artistic exploration to help people and organisations communicate with clarity and impact.
Recently, I was a senior graphic designer at a storytelling agency, crafting visual narratives that connected cultural trends, behavioural insights, and human values. Now, through my freelance practice, I work across disciplines and formats. Some of the things I do:
Brand Positioning: Supporting organisations like The School of System Change and Forum for the Future to translate complex ideas into clear, engaging visuals.
Campaigns & Engagement: Designing campaigns that connect people to urgent issues — helping messages land with meaning and reach.
Creative Collaboration: Partnering with artists, researchers, and changemakers — like Ella Saltmarshe — to explore how stories can shift culture and reshape dominant narratives.
Beyond agency work, I’ve led creative direction for public-facing projects, like The Loneliness Lab, using design to reframe loneliness as a social issue. I’ve also worked with organisations such as UK100, bridging storytelling and strategy to support climate action.
I studied Fine Arts at the Polytechnic University of València and Design at the Bauhaus-Universität Weimar. This mix of artistic training and real-world practice shapes how I work: with care, curiosity, and a belief in design as a tool for change.
Check out my work.
My practice has grown through creative partnerships and shared learning. Over the years, I've formed close bonds with fellow designers, videographers, illustrators, photographers, and animators who share a vision for design and art that makes a difference. These friendships and collaborations mean each project can draw from a rich pool of creative talent, bringing together the right mix of skills and perspectives.
Meet my friends ( :
Clients
I work with people and organisations committed to climate and social justice, including Ella Saltmarshe (The Long Time Project), Hugh Knowles (Co-CEO, Friends of the Earth), Bethan Harris (Director, Collectively), Jonathon Porritt (founder, Forum for the Future), Caroline Lucas (former Green Party leader), and Polly Billington (former UK100 director, now MP). I’ve also collaborated with organisations like Nesta, Stronger Stories, Level Up, Futerra, Collectively, The Loneliness Lab, The Comms Lab, UK100, League of Intrapreneurs, Forum for the Future, The School of System Change, Kin&Co, WorldSkills, Enginuity, The Good Investors, Workable, and The Unschool.
Talks
Central Saint Martins - University of the Arts London / Queen Mary University of London / The Loneliness Lab kick off event
Volunteering
The Escape is a collective of women working in sustainability who come together to resist burnout. In the heart of the forest, we carve out space to rest, recharge, and learn from each other—reimagining how we sustain ourselves while sustaining the world. Volunteering with The Escape means supporting gatherings, sharing skills, and helping create a community where resilience and care are as vital as action.
As housing becomes increasingly unaffordable, organizing together is essential. London Renters Union fights against an oppressive system that keeps tenants powerless. Volunteering means standing with fellow renters to demand fairer policies, support one another in housing struggles, and build collective power to challenge injustice. Because housing is a right, not a privilege.
Press, Publications & Exhibitions
My work has been published by the Calouste Gulbenkian Foundation and featured on BBC Women’ Hour, Stylist Magazine, The Evening Standard and The Independent, among others. It’s been showcased at the London Conference at the Royal Institute Venue, the London Assembly and NOW Gallery. Also, it has been exhibited at a variety of self managed venues (and on the streets) of CDMX, London, Berlin, Valencia and Barcelona.